Safety and Standards Authority of India (FSSAI); on financial services with the Reserve Bank of
      India (RBI); and on medicines with the National Pharmaceutical Pricing Authority (NPPA)
      through various electronic and print media such as television, radio, newspapers and outdoor
      advertising. The consumer awareness campaign is implemented through the Directorate of Audio
      and Visual Publicity (DAVP), the Doordarshan Network (DD) and the All India Radio (AIR) of
      Ministry of Information and Broadcasting.
      Consumer Welfare Fund
            The Central Excise and Salt Act, 1944 was amended in 1991 to enable the Central
      government to create a Consumer Welfare Fund into which unclaimed central excise revenues
      not refundable to the manufacturers would be credited annually. The Consumer Welfare Fund
      was created in 1992 with the objective of providing financial assistance to promote and protect
      the welfare of the consumer, create consumer awareness and strengthen the voluntary consumer
      movement in the country, particularly in rural areas. The Department of Consumer Affairs
      operates the fund, set up by the Department of Revenue under the Central Excise and Salt Act,
      1944. Under its Rules, since revised in 2014, any agencies/organizations engaged in consumer
      welfare activities for at least a period of five years and registered under the Companies Act,
      Societies Registration Act, Cooperative Societies Act or any other law for the time being in force
      are eligible for financial assistance from the Fund. Asum of ₹ 26.23 crore was available in the
      Fund in March 2017. An amount of ₹ 11.65 crore was utilized by December 2017 from the Fund.
      Commitment to Consumers
            The DCA seeks to empower consumers through awareness and education; enhance
      consumer protection through prevention of unfair trade practices; enable quality assurance and
      safety through standards and their conformity; and ensure access to an affordable and effective
      grievance redress mechanism. Consumer markets for goods and services have undergone
      profound transformation since the enactment of the Consumer Protection Act in 1986.
      Liberalization, privatization and deregulation; innovations in new technologies and products; the
      growth of new consumer services; and the rising aspirations of the consumers for better goods
      and services have been the major drivers of change. The modern marketplace contains a plethora
      of increasingly complex products and services. The emergence of global supply chains, rise in
      international trade and the rapid development of e-commerce have led to new delivery systems
      for goods and services and have provided new opportunities for consumers. Equally, this has
      rendered the consumer vulnerable to new forms of unfair trade and unethical business practices.
      Addressing these challenges requires policy coherence; coordinated programme implementation;
      harmonization of regulatory action and an institutional mechanism by which the interventions of
      government produce optimal results. Taking the benefits of good governance to the common
      citizen has been the primary focus of the Department. This is done in partnership with multiple
      stakeholders - relevant line departments of the government of India, state governments,
      regulatory agencies, and voluntary consumer organizations.
      Consumer Protection Act
            A key milestone in consumer advocacy in the country was the enactment of Consumer
      Protection Act, 1986. This Act provided the legislative framework to better protect the interests
      of the consumer by creating a formal but quasi-judicial dispute resolution mechanism exclusively
      for consumers. This progressive legislation established the three tier quasi-judicial consumer